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Blogging with a new pair of specs!
I work at a computer all day long so by the evening the contacts have to be taken out and the glasses come into play. The joys of the digital era of journalism and marketing?
I don’t know if any other fellow specs wearers have noticed but glasses are so expensive these days. Whenever I have popped into Specsavers they are at least ninety nine pounds and this is advertised as a ‘special offer‘. With this in mind I am very grateful to have been sent a pair of prescriptive glasses from GlassesNow to review; so thank you to the lovely team there! They obviously know how hard I work with all my blogging! On a serious note, I can definitely say these have come at a good time.
So what did I make of the glasses?
This stylish metallic brown frame is designed by Karen Millen and sits comfortably and lightly on my nose. I mention this first of all as I have had many difficulties with the bridge of frames rubbing and causing irritation and markings. This is probably why I wear my contact lenses 5 days out of 7.
For £69.90 these offer good value for money and adding your prescriptive lenses is completely free. I always tend to scrutinise websites however I like how the product descriptions provide the exact measurements and design aspects of the glasses you select. This means you can do a quick check to make sure they fit before committing to ordering online. If your like me you will simply hold a measuring tape up to your face in the mirror and um and arh…
Perhaps the most interesting aspect of GlassesNow is that all orders placed before 4pm for UK delivery and 3pm for mainland Europe delivery have a next day guarantee. This efficient customer service is good news for us workers. Rather than having to take a morning off work to pick up your glasses and pop back the next day for collection, you can simply order online and expect to receive them the following day. Easy eh?
I love the subtlety of these and will be wearing them on a regular basis. What do you think?
I would like to say a big thanks to GlassesNow who have helped taking the expense out of a new pair of glasses. And to the followers of my blog; you can all picture me with my new specs on, ready and raring to bring you plenty more content in 2014. Hold on tight.
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Top technology presents for Christmas 2013
Christmas is just round the corner, I’m sure everyone is busy writing their Christmas list. With that in mind here are some of the presents that will be topping the Christmas list of every geek and gadget fan:
- iPad Air: The brand new iPad is going to be at the top of every Apple fan’s Christmas list. It is of no surprise, the latest version is sleek to say the least weighing less than one pound. It does pack a punch though including a 9.7” retina display screen as well as the brand new A7 chip which is two times faster than its predecessor.
- Microsoft Surface 2: The new tablet from Microsoft has a whole host of new features that are sure to win over consumers looking for a high-end tablet. The biggest change is the upgrade to Windows 8.1, a much improved version of the mobile OS. Also the screen is a mammoth 10.6” (huge for a tablet) and is full HD, making it perfect for watching videos or for work.
- Nokia Lumia 1020: For you budding smartphone photographers out there, the Nokia Lumia 1020 is arguably the best camera phone on the market. No other phone can match the 41 megapixel camera sensor or the super high-resolution zoom. The Lumia 1020 also comes with Nokia Pro Cam which allows you to alter shutter speed, focus and white balance to take breath-taking photos.
- PS4: One of the most talked about battles this year has been between Sony and Microsoft over their next generation consoles. The PS4 is due out on Friday 29th November 2013 and promises to deliver a more immersive gaming experience. Sony has developed enhanced graphics, more responsive controllers as well as a new social gaming experience.
- XBox One: The other console fighting for your attention this Christmas is Microsoft’s XBox One. The new console utilises the cloud to provide a more personal gaming experience. Users will be able to use Apps and play games at the same time as well as having a personalised homepage when logging on regardless of which console you’re using and just for good measure a Kinect has been built into the console.
- Fitbit Force: The Fitbit Force is the latest activity tracker and sleep monitor from Fitbit following up on the One and the Flex. The Force now includes a small but powerful OLED screen which displays steps, distance, calories burned, active minutes, floors climbed and the time to help monitor your daily activity. This is the perfect present for any gym freak or for anyone planning a new year diet.
- Nexus 7: The new 7” Nexus tablet from Google is a first choice for anyone looking for a smaller tablet. Weighing in at only 290g it is light but powerful with 2GB of RAM and a Qualcomm Snapdragon S4 Pro Processor. Available from £199 it is one of the best value tablets on the market.
- Kindle Fire HDX: The second generation of the Amazon tablet has been big hit, the low price coupled with a fantastic new screen makes this a contender to any tablet. The HDX screen makes images come alive with 100% sRGB. The Fire HDX is available in both 7” and 8.9” versions, prices start at £199 making it very appealing to new tablet users.
- Roku 3: The Roku 3 goes beyond Apple TV to off you the ultimate entertainment experience. It delivers the best selection of streaming services straight to your TV including movies from HBO, Amazon and Netflix as well as music services like Spotify. The coolest thing about the Roku 3 has to be the remote, it includes a headphone jack when you want some quiet time and a motion sensor for playing games like Angry Birds.
- Seagate Back Up Plus: The Seagate Back Up Plus is the simple one-click way to protect and share your digital life. This portable hard drive syncs with your social media accounts allowing you to easily back up content as well share pictures and video’s straight from your computer. This is perfect for any budding photographer or filmmaker.
Another website well worth a visit and who helped put this together is Insight UK, a leading provider of IT hardware!
What is on your Christmas list?
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New logo design for Thomas Cook
Thomas Cook has just transformed the company with a brand new logo and has ditched the oh so familiar tagline ‘Don’t just book it, Thomas cook it’ for ‘Let’s go’. The ‘sunny heart’ is meant to communicate the inspiring, personal journeys of travelling whilst also being customer friendly. The new logo will replace the existing blue globe on the website, stores, brochures and airline fleets.
See their new logo here.
Verdict
Personally I think the design looks medical, sterile and clinical. The heart shape has connotations of healthcare and the promise of life. A friend of mine remarked that it looked similar to that of a family planning trademark. I can see how Thomas Cook are trying to connect with customers in a positive way and making changes to your image does sometimes work. However for me it does not resonate with a travel provider in any way.
In fact, I think the old globe created the impression of reliability and trust (thus like the company). Was there any need for a change? The slogan “Don’t just book it, Thomas Cook it” was simple and easy to remember. What any company wants surely? I think their advertising/marketing was working and did not need the sudden revamp.
What are you thoughts? Do you like the ‘sunny heart’?
Let’s go and book with Thomas Cook…
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